SOME WORDS ABOUT US
Well-coordinated teamwork speaks About Us
ABOUT US
The Story of Kenda Trust General Trading
Kenda Trust General Trading began its journey in 2024, rooted in the UAE with a clear mission to become a reliable and trusted name in the import and export of fresh fruits, vegetables, and all types of foodstuff. Over the decades, we have built a strong global sourcing and distribution network, ensuring premium quality food products from leading farms and producers around the world.
With a commitment to quality, trust, and sustainability, Kenda Trust General Trading supplies an extensive range of food items to 5 star hotels, top supermarket chains, airline catering companies, hospitality groups, and high profile clientele. We take pride in our long standing partnerships and strong relationships with the region’s leading hospitality and retail sectors.
The name Kenda signifies “Prosperity” in Arabic and we strive to bring that prosperity to every partner and customer we serve. Guided by our core values of excellence, integrity, and innovation, we aim to enrich lives through quality food solutions.
Our Product Range Includes:
- Fresh Fruits (whole & cut)
- Fresh Vegetables (regular, organic, cut & sanitized)
- Salads & Crudités
- Dry Fruits, Spices & Pulses
- Dairy Products & Eggs
- Bakery Items
- Canned, Frozen & Packaged Foods
- Juices, Beverages, and more!
Today, Kenda Trust General Trading continues to grow as a global food trading company, ensuring efficient import and export services for a wide range of food products. We cater to both bulk and retail markets with the flexibility to meet diverse customer needs across continents.
Our user friendly online platform now allows customers to browse and order a wide variety of fresh produce and foodstuff, with fast, refrigerated delivery ensuring quality is preserved right to your doorstep.
Kenda Trust General Trading – Connecting Farms To Table Everywhere
Mission Statement
At Kenda Trust General Trading, our mission is to deliver premium-quality fruits, vegetables, and a wide range of food products to global markets with a strong commitment to freshness, reliability, and sustainability. We aim to build long-lasting relationships with our partners by consistently meeting diverse customer needs, ensuring food safety, and maintaining exceptional service standards.
Vision Statement
Our vision is to become a leading global player in the food import and export industry, recognized for our integrity, innovation, and unwavering dedication to quality. We strive to be the trusted source of nutritious, safe, and sustainably sourced food products that enrich lives and contribute to healthier communities around the world.
ABDULLA HASAN AHMED HUMOOD ALSHEHHI
Founder, CEO
At Kenda Trust General Trading, our mission goes beyond just business it’s about nourishing lives with the finest quality fruits, vegetables, and a wide range of foodstuff sourced with care and delivered with integrity.
As the Founder and CEO of this UAE based company, my vision is to make Kenda Trust General Trading a global leader in exporting fresh, premium, and sustainable food products to customers around the world. Whether it’s vibrant fruits, crisp vegetables, or essential food items, our commitment is rooted in freshness, quality, and trust.
Every product we offer is handpicked to meet international standards and exceed customer expectations. With a focus on sustainability and health, we aim to contribute to a better future one where quality food is accessible, reliable, and supports well being.
Join us on this journey as we grow together building strong partnerships, healthier communities, and a more sustainable world through trusted global food supply.